THE ULTIMATE ROMANTIC FASHION STORY BY JOHANNA ORTIZ

The joy and complete bliss were on the high peak as I a few years ago discovered the design by Johanna Ortiz. The aesthetic of the simply gorgeous and feminine wardrobe and outfits with the accents on the flowy yet smart structured dresses is something that has become her ultimate trademark. The ability of Johanna Ortiz to transform and to re-locate her famous Latin vibe into the more mainstream and high chic fashion references have become her designer trademark. If we add to that the vibrant colors, the joyful floral prints and the approach to the woman beauty without being too edgy. Her aesthetic is based mostly on the dresses as her main piece and having that on our mind we need to say that her fashion is wearable in everyday life, yet so utility multi-heterogenic.

That "Diferente" kind of vibe was on the spot in the latest Spring/Summer collection. The summery accents were here undertoned with the plenty of the ruffles and by "Flamenco" inspired silhouetted dresses. The fluent and easy textures are something that is imperative for Johanna Ortiz. Her dresses are structured but in the light and soft way. Just simply like she is inviting us for a dance. And here, in this editorial, there were plenty of the poses that were caught in the dancing kind of moves.

Ruffles on the top and on the skirts. You could maybe assume that this collection was all about the sugar-coating the feminine beauty. But no! Here the word was about the utility side of every piece in this collection. The glamour key is high but still brought into the down-to-earth idea of everyday life. So this collection is all about the women who like to dress up but still like to enjoy in the quotidian stuff! And that approachable sense for style is something that makes Johanna Ortiz fashion so extraordinary and fresh. In the era of the still ongoing casual boost, she has delivered a high romantic collection with the classic spin but still so youthful and fresh! And, that is the key to her fashion!

What do you think about this collection? Do you like this romantic and by ruffles fashion inspired by Latin traditional design?

Thank you for the attention!

Georgia! xo

Photo: Courtesy of Vogue.com